Is social media marketing important to your massage practice?

Social media can help develop relationships with people before they become massage clients.

4 ways to make social media work for your massage business success include:

1 – Clarify your goals and define exactly what you want to achieve with your social media marketing efforts.

2 – Create a brand identity that defines how your patients and prospects recognize and feel about your massage business.

3 – Consider what you specialize in and define your target market based on those characteristics.

4 – Your content strategy should speak directly to the target audience you’ve defined, and provide a unique reason for clients and prospects to choose you over your competition.

And remember, as a massage therapist you need to protect yourself and only the best massage therapist insurance coverage will do!

The American Massage Council offers the most affordable and reliable professional liability insurance for massage therapy coverage and more.