Benefits of Offering Massage Membership Plans

Benefits of Offering Massage Membership Plans

Are there benefits to offering your clients a massage therapy membership plan? Massage client membership plans are a fantastic marketing strategy for a massage therapy practice because they offer a wide range of benefits for both your practice and your clients. 4 benefits of offering a massage membership plan include: 1. Client Loyalty and Increased […]

Research Supports Benefits of Massage Therapy for Fibromyalgia

Fibromyalgia

Does research support massage therapy as helpful for some fibromyalgia symptoms? Fibromyalgia affects about 4 million US adults, about 2% of the adult population. 9 studies of over 404 participants found massage therapy (continued for at least 5 weeks) improved pain, anxiety, and depression in people with fibromyalgia. 10 studies of 478 total participants compared […]

Research Supports Benefits of Pediatric Massage

Research Supports Benefits of Pediatric Massage

How does massage benefit infants and pediatric clients? Research continues to support the benefits of massage for both infants and pediatric clients. Massage therapy for pediatric and infant clients offers benefits for conditions, including sleep issues, autism, eczema, weight gain, anxiety and pain management. Some of the benefits of pediatric massage include: Growth and development support Gastrointestinal […]

Content Marketing and SEO Will Enhance Your Massage Practice’s Visibility

Content Marketing and SEO Will Enhance Your Massage Practice’s Visibility

How important are Content Marketing and Search Engine Optimization (SEO) to the digital marketing of your massage therapy practice? Content marketing (informative blog and video posts) helps massage therapists showcase their expertise and provide health tips to massage therapy clients. Implementing SEO techniques, such as keyword research and optimization, improves the massage therapy practice’s search […]

How to Effectively Utilize Email Marketing

Empower Massage Clients with Educational Material

Is email marketing an effective marketing strategy for your massage therapy practice? Email marketing can be an effective marketing strategy for massage therapists, allowing them to stay connected with clients and communicate services and special offers. Your massage therapy practice can utilize email marketing for: Personalized Communication Informative Newsletters Special Offers and Promotions Educational Content […]

Massage Therapist Malpractice Liability

Searching online for a comprehensive insurance for massage therapist malpractice liability? Contact American Massage Council today! 800-500-3930 American Massage Council (AMC) is a trusted massage therapist malpractice liability insurance provider that offers an extensive level of protection from malpractice lawsuits, allowing professional massage therapists to perform their services with peace of mind. For over three […]

Empower Massage Clients with Educational Material

Empower Massage Clients with Educational Material

Should you be providing your massage clients with educational materials? Client education materials play a vital role in supporting and empowering your massage clients’ on their healing journey. These educational brochures and resources serve as valuable tools to inform and educate clients about the benefits of massage therapy. 4 examples of client education materials commonly […]

4 Benefits of Testimonials and Reviews

4 Benefits of Testimonials and Reviews

How important are online testimonials and reviews when marketing your massage therapy practice? Online testimonials and reviews are powerful marketing tools for massage therapists because they provide social proof and genuine feedback from satisfied patients. 4 ways online testimonials and online reviews can be effective: 1. Enhance Online Reputation 2. Word-of-mouth Marketing 3. Influence Decision-Making […]

Research-Supported Benefits Foot Massage

Research-Supported Benefits Foot Massage

What does research show about the benefits of foot massage? Research is showing that foot massage can be effective in helping reduce anxiety, lower blood pressure and reduce generalized pain. A study showed 6 sessions (30 minutes, twice a week for 3 weeks) of foot massage and back massage resulted in reduced systolic blood pressure […]

Massage for the Knee Pain

Massage for the Knee Pain

How effective is massage therapy for knee pain? Knee pain affects approximately 25% of adults, limits function and mobility, and impairs quality of life, with osteoarthritis as the most common cause of knee pain in people 50 or older. A systematic review and meta-analysis analyzed and evaluated available evidence on the effects of massage therapy […]