Where are massage consumers receiving massage therapy?
Based on a Massage Profession Research Report, in 2022 the top 4 massage locations included:
1. 44% of females and 38% of male consumers got a massage in a spa.
2. 37% of consumers got a massage at a massage therapist’s office.
3. 24% of consumers visited a massage franchise or chain.
4. 14% of consumers got their last massage at a name-brand chain.
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