Empower Massage Clients with Educational Material

Empower Massage Clients with Educational Material

Should you be providing your massage clients with educational materials? Client education materials play a vital role in supporting and empowering your massage clients’ on their healing journey. These educational brochures and resources serve as valuable tools to inform and educate clients about the benefits of massage therapy. 4 examples of client education materials commonly […]

4 Benefits of Testimonials and Reviews

4 Benefits of Testimonials and Reviews

How important are online testimonials and reviews when marketing your massage therapy practice? Online testimonials and reviews are powerful marketing tools for massage therapists because they provide social proof and genuine feedback from satisfied patients. 4 ways online testimonials and online reviews can be effective: 1. Enhance Online Reputation 2. Word-of-mouth Marketing 3. Influence Decision-Making […]

Research-Supported Benefits Foot Massage

Research-Supported Benefits Foot Massage

What does research show about the benefits of foot massage? Research is showing that foot massage can be effective in helping reduce anxiety, lower blood pressure and reduce generalized pain. A study showed 6 sessions (30 minutes, twice a week for 3 weeks) of foot massage and back massage resulted in reduced systolic blood pressure […]

Massage for the Knee Pain

Massage for the Knee Pain

How effective is massage therapy for knee pain? Knee pain affects approximately 25% of adults, limits function and mobility, and impairs quality of life, with osteoarthritis as the most common cause of knee pain in people 50 or older. A systematic review and meta-analysis analyzed and evaluated available evidence on the effects of massage therapy […]

Medical Providers Are Recommending Massage Therapy

Medical Providers Are Recommending Massage Therapy

How many medical providers and doctors view massage therapy as a complementary option to address health concerns? Of consumers who discussed massage therapy with their doctor or medical provider: 20% were referred to a massage therapist. 29% indicated they were strongly recommended by their doctor or medical provider to receive a massage. 24% indicated that […]

The Importance of Patient Informed Consent

The Importance of Patient Informed Consent

Can implementing massage client informed consent procedures protect you and your massage therapy business? Informed consent is the process in which a healthcare provider educates a patient/client about the risks, benefits, and alternatives of a given procedure or intervention. Massage therapists should always obtain written, informed consent from every client before providing massage therapy services […]

Word of Mouth Marketing for Your Massage Therapy Business

Word of Mouth Marketing for Your Massage Therapy Business

How is your ‘Word-of-mouth’ marketing? Is your massage therapy business on Yelp? Do you solicit or post reviews on your massage therapy business’s website? Do you have a website? A great way to attract new massage clients is by letting loyal clients share their positive experiences. But, if you are not actively promoting this referral-generating […]

Massage Therapy: Chronic Pain and Depression

Massage Therapy: Chronic Pain and Depression

Can massage therapy reduce depression in people suffering from chronic pain? Statistics suggest that roughly 35 to 45% of people who have chronic pain also experience depression. Pain and depression are closely related. Depression can cause pain and pain can cause depression. Research shows massage can improve mood and reduce depression in those living with […]

Massage Therapist Malpractice Insurance

Looking online for a massage therapist malpractice insurance? Contact American Massage Council today! 800-500-3930 American Massage Council (AMC) is a trusted massage therapist malpractice insurance provider that offers an extensive level of protection from malpractice lawsuits, allowing professional massage therapists to perform their services with peace of mind. For over three decades in the massage therapist […]

Massage Therapy for Children with Mental Health Issues

Massage Therapy for Children with Mental Health Issues

Can massage therapy help children with mental health issues? Mental health issues are on the rise for children in the US. Many recent studies point to the benefits of using massage in addressing a range of psychological issues in youth, such as attention disorders, aggression, anxiety, depression, and post-traumatic stress disorder. A study on eating […]